We were warned about duplicate contents. We were warned about Panda‘s guidelines for quality. A thin content in the website can be considered critical. Yet, how does quality is defined by Google and up to what extent you can say that the content is qualified for the so called quality?
We were warned about duplicate contents. We were warned about Panda’s guidelines for quality. A thin content in the website can be considered critical. Yet, how does quality is defined by Google and up to what extent you can say that the content is qualified for the so called quality?
As you can see Google detects duplicate title tags and meta description. Title tags are the elements that describe your page. It is very important because this is the primary element read by Google.
Below you can see an increasing number of not found errors…
In the graph above, you can see that there are about 7,694 or an increasing numbers of not found errors which can be contributed by an increasing number of duplicate title tags and Meta descriptions which therefore can affect your website performance.
Those URLs can create duplicate content for a page that can affect your visibility in Google. To avoid such errors, you have to understand what is duplicate content as defined by Google.
Duplicate Content –Defined by Google
Google defines duplicate content, not deceptive, as exactly copied or similar content in the domain of a website. This usually common among websites with large volume of pages that contains the similar contents.
When a webpage used duplicate title tags and meta description it will be indexed once for two pages. It is critical because title tags give an impact to Click through Rate (CTR). Also, this is considered by Google as a violation because it can trick search engines and manipulate ranking results. Any form of duplication can affect the website performances.
So how can you give title tags without violating Google’s rules?
If your site contains multiple pages with largely identical content, there are a number of ways you can indicate your preferred URL to Google. You can do it through “canonicalization”.
Canonicalization is the process of choosing the best URL for large page volume websites. Users often consider same results for URLs like:
Choose the best format and stick with it through your internal links. For different versions, lengths, contents and others you can use 301 redirects. Canonicalization can help you avoid violations of duplicate title tags and Meta descriptions. Other tips to effectively applying canonicalization was also provided by Google Webmaster.
Additionally, here are some tips on…
Creating Site Title and Description – Google Way
There are three ways from Google in Creating Site Title and Description: create descriptive page titles, create good Meta descriptions, and prevent search engines from displaying DMOZ data in search results for your site. Each of this is discussed at: Google Webmaster Tools Help: Site title and description .
Google values uniqueness in every aspect of the website whether it is seen or unseen by users. Remember that the technical structure of the site is vivid to Google’s eyes though it is or not a factor to searchers. Don’t attempt to trick Google because it has a way of finding out. Google never gets tired giving tips how to avoid penalties. Everything is laid down before your eyes; you just have to practice it diligently.
As a SEO specialist Advice: it is truly best if you are going to fix those errors not only for the sake of visibility but of course to boost your Site Performance.
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